Beverage Consumption: Soft Drink Report
 
 
Attribute Benchmark
CANADA
Trade Area 
Value Percentage Compared with
Benchmark
       
    Population of age 15 and up  30,920,900  39,579    
% Population Age 15+ Who Drink Coffee/Tea Every Day        
    Coffee/Tea Every Day: Regular Coffee  71.05%  27,762  70.14%  Similar
    Coffee/Tea Every Day: Decaffeinated Coffee  17.35%  6,950  17.56%  Similar
    Coffee/Tea Every Day: Flavoured Coffee  16.33%  7,069  17.86%  Similar
    Coffee/Tea Every Day: Regular Tea  55.85%  23,873  60.32%  Similar
    Coffee/Tea Every Day: Herbal Tea  41.51%  18,384  46.45%  High
% Population Age 15+ Who Drank Pop in the Past Month        
    Pop past month: Coca Cola  35.03%  13,563  34.27%  Similar
    Pop past month: Diet Coke  18.39%  8,201  20.72%  High
    Pop past month: Pepsi  23.99%  6,818  17.23%  Low
    Pop past month: Diet Pepsi  13.35%  4,677  11.82%  Low
    Pop past month: Other colas  5.98%  2,610  6.59%  Similar
    Pop past month: Other diet colas  4.99%  1,946  4.92%  Similar
    Pop past month: Seven Up  15.14%  4,534  11.46%  Low
    Pop past month: Diet Seven Up  5.42%  1,453  3.67%  Low
    Pop past month: Sprite  14.07%  6,154  15.55%  High
    Pop past month: Diet Sprite  3.94%  1,460  3.69%  Similar
    Pop past month: Ginger Ale  30.10%  14,244  35.99%  High
    Pop past month: Other regular soft drink flavours  11.24%  4,274  10.80%  Similar
    Pop past month: Other diet soft drinks  5.30%  2,262  5.72%  Similar
% Population Age 15+ Who Drank Milk / Juice in the past month        
    Milk / Juice past month: Milk  65.48%  24,858  62.80%  Similar
    Milk / Juice past month: Chocolate milk  30.28%  11,693  29.54%  Similar
    Milk / Juice past month: Fruit drink (e.g. lemonade)  24.12%  9,667  24.42%  Similar
    Milk / Juice past month: Fruit juice (e.g. orange juice)  53.76%  20,157  50.93%  Similar
    Milk / Juice past month: Sparkling fruit drink/juice  8.82%  3,756  9.49%  Similar
    Milk / Juice past month: Bottled water  54.84%  20,130  50.86%  Similar
    Milk / Juice Past Month: Enhanced/flavoured water  8.63%  3,048  7.70%  Low
    Milk / Juice past month: Iced tea  20.12%  8,545  21.59%  Similar
    Milk / Juice Past Month: Energy drinks (e.g. Red Bull)  6.33%  2,256  5.70%  Similar
    Milk / Juice Past Month: Sports energy drink (e.g. Gatorade)  10.65%  3,502  8.85%  Low
    Milk / Juice Past Month: Protein drinks (powder or pre-mixed)  7.13%  2,868  7.25%  Similar
    Milk / Juice Past Month: Soy beverages (any)  6.15%  3,359  8.49%  High
    Milk / Juice Past Month: Tomato juice  11.82%  3,559  8.99%  Low
    Milk / Juice Past Month: Vegetable juice  15.30%  3,989  10.08%  Low
    Milk / Juice Past Month: Other non-alcoholic beverages  8.68%  3,609  9.12%  Similar
Drink Coffee/Tea Heavily        
    Regular coffee: Heavy  38.29%  12,985  32.81%  Low
    Decaffeinated coffee: Heavy  3.62%  839  2.12%  Low
    Flavoured Coffee: Heavy  1.55%  831  2.10%  High
    Regular Tea: Heavy  16.25%  7,544  19.06%  High
    Herbal Tea: Heavy  6.08%  3,022  7.63%  High
Drink Pop Heavily        
    Coca Cola: Heavy  12.75%  4,190  10.59%  Low
    Diet Coke: Heavy  9.08%  4,118  10.40%  High
    Pepsi: Heavy  9.65%  2,320  5.86%  Low
    Diet Pepsi: Heavy  6.69%  2,004  5.06%  Low
    Other colas: Heavy  2.08%  814  2.06%  Similar
    Other diet colas: Heavy  2.66%  890  2.25%  Low
    Seven Up: Heavy  3.64%  1,167  2.95%  Low
    Diet Seven Up: Heavy  2.04%  470  1.19%  Low
    Sprite: Heavy  2.95%  1,045  2.64%  Low
    Diet Sprite: Heavy  1.46%  504  1.27%  Low
    Ginger Ale: Heavy  7.81%  3,793  9.58%  High
    Other regular soft drink flavours: Heavy  3.50%  1,106  2.80%  Low
    Other diet soft drinks: Heavy  2.51%  1,029  2.60%  Similar
Drink Milk/Juice Heavily        
    Milk: Heavy  56.82%  21,468  54.24%  Similar
    Chocolate milk: Heavy  14.41%  5,567  14.07%  Similar
    Fruit drink (e.g. lemonade): Heavy  14.18%  5,784  14.61%  Similar
    Fruit juice (e.g. orange juice): Heavy  40.40%  14,983  37.86%  Similar
    Sparkling fruit drink/juice: Heavy  4.26%  1,931  4.88%  High
    Bottled water: Heavy  40.68%  14,471  36.56%  Similar
    Enhanced/flavoured water: Heavy  5.09%  1,802  4.55%  Low
    Iced tea: Heavy  8.80%  3,594  9.08%  Similar
    Energy drinks (e.g. Red Bull): Heavy  2.67%  897  2.27%  Low
    Sports energy drink (e.g. Gatorade): Heavy  4.22%  1,180  2.98%  Low
    Protein drinks (powder or pre-mixed): Heavy  5.29%  2,251  5.69%  Similar
    Soy beverages (any): Heavy  4.03%  2,047  5.17%  High
    Tomato juice: Heavy  4.11%  1,381  3.49%  Low
    Vegetable juice: Heavy  7.70%  1,992  5.03%  Low
    Other non-alcoholic beverages: Heavy  5.76%  2,394  6.05%  Similar
Drink Coffee/Tea Medium        
    Regular coffee: Medium  22.09%  10,598  26.78%  High
    Decaffeinated coffee: Medium  5.16%  2,343  5.92%  High
    Flavoured Coffee: Medium  3.73%  2,019  5.10%  High
    Regular Tea: Medium  16.81%  7,376  18.64%  High
    Herbal Tea: Medium  11.96%  6,089  15.38%  High
Drink Pop Medium        
    Coca Cola: Medium  11.70%  4,395  11.11%  Similar
    Diet Coke: Medium  5.01%  2,360  5.96%  High
    Pepsi: Medium  8.03%  2,354  5.95%  Low
    Diet Pepsi: Medium  3.77%  1,506  3.80%  Similar
    Other colas: Medium  1.69%  823  2.08%  High
    Other diet colas: Medium  1.25%  627  1.58%  High
    Seven Up: Medium  5.65%  1,507  3.81%  Low
    Diet Seven Up: Medium  1.88%  462  1.17%  Low
    Sprite: Medium  5.50%  2,415  6.10%  High
    Diet Sprite: Medium  1.45%  534  1.35%  Similar
    Ginger Ale: Medium  11.15%  5,457  13.79%  High
    Other regular soft drink flavours: Medium  4.33%  1,772  4.48%  Similar
    Other diet soft drinks: Medium  1.63%  694  1.75%  Similar
Drink Milk/Juice Medium        
    Milk: Medium  6.28%  2,541  6.42%  Similar
    Chocolate milk: Medium  9.16%  3,545  8.96%  Similar
    Fruit drink (e.g. lemonade): Medium  6.30%  2,476  6.26%  Similar
    Fruit juice (e.g. orange juice): Medium  9.67%  3,661  9.25%  Similar
    Sparkling fruit drink/juice: Medium  2.62%  1,115  2.82%  Similar
    Bottled water: Medium  9.50%  3,641  9.20%  Similar
    Enhanced/flavoured water: Medium  2.06%  670  1.69%  Low
    Iced tea: Medium  6.63%  2,580  6.52%  Similar
    Energy drinks (e.g. Red Bull): Medium  1.77%  581  1.47%  Low
    Sports energy drink (e.g. Gatorade): Medium  3.38%  1,385  3.50%  Similar
    Protein drinks (powder or pre-mixed): Medium  1.22%  378  0.96%  Low
    Soy beverages (any): Medium  1.21%  837  2.11%  High
    Tomato juice: Medium  3.90%  1,230  3.11%  Low
    Vegetable juice: Medium  4.74%  1,183  2.99%  Low
    Other non-alcoholic beverages: Medium  2.03%  841  2.12%  Similar
Drink Coffee/Tea Lightly        
    Regular coffee: Light  10.68%  4,179  10.56%  Similar
    Decaffeinated coffee: Light  8.56%  3,767  9.52%  High
    Flavoured Coffee: Light  11.06%  4,218  10.66%  Similar
    Regular Tea: Light  22.79%  8,952  22.62%  Similar
    Herbal Tea: Light  23.47%  9,274  23.43%  Similar
Drink Pop Lightly        
    Coca Cola: Light  10.59%  4,978  12.58%  High
    Diet Coke: Light  4.30%  1,724  4.35%  Similar
    Pepsi: Light  6.31%  2,143  5.42%  Low
    Diet Pepsi: Light  2.89%  1,168  2.95%  Similar
    Other colas: Light  2.21%  973  2.46%  High
    Other diet colas: Light  1.08%  429  1.08%  Similar
    Seven Up: Light  5.85%  1,860  4.70%  Low
    Diet Seven Up: Light  1.50%  521  1.32%  Low
    Sprite: Light  5.62%  2,694  6.81%  High
    Diet Sprite: Light  1.02%  422  1.07%  Similar
    Ginger Ale: Light  11.14%  4,994  12.62%  High
    Other regular soft drink flavours: Light  3.41%  1,396  3.53%  Similar
    Other diet soft drinks: Light  1.17%  540  1.36%  High
Drink Milk/Juice Lightly        
    Milk: Light  2.37%  848  2.14%  Similar
    Chocolate milk: Light  6.71%  2,580  6.52%  Similar
    Fruit drink (e.g. lemonade): Light  3.64%  1,407  3.55%  Similar
    Fruit juice (e.g. orange juice): Light  3.69%  1,514  3.82%  Similar
    Sparkling fruit drink/juice: Light  1.95%  709  1.79%  Similar
    Bottled water: Light  4.66%  2,019  5.10%  Similar
    Enhanced/flavoured water: Light  1.48%  576  1.45%  Similar
    Iced tea: Light  4.70%  2,370  5.99%  High
    Energy drinks (e.g. Red Bull): Light  1.90%  778  1.97%  Similar
    Sports energy drink (e.g. Gatorade): Light  3.05%  937  2.37%  Low
    Protein drinks (powder or pre-mixed): Light  0.63%  239  0.60%  Similar
    Soy beverages (any): Light  0.91%  475  1.20%  High
    Tomato juice: Light  3.82%  947  2.39%  Low
    Vegetable juice: Light  2.86%  814  2.06%  Low
    Other non-alcoholic beverages: Light  0.89%  374  0.94%  Similar
 
This report is based on the data product "Consumer Behavioural and Product Usage 2017" developed by Manifold Data Mining Inc with the Numeris RTS survey data. No confidential information about an individual, household, organization or business has been obtained from Numeris Canada.
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